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A focused 90-day engagement to reverse Luna's organic decline and position the practice to be found, cited, and trusted across search engines and the AI answer engines now shaping how patients choose care.
You came to us about SEO. After looking at the data, our recommendation is broader — and, we think, more durable. Luna's organic visibility is slipping under the old playbook, while a new layer of discovery (AI answer engines like ChatGPT, Perplexity, and Google's AI Overviews) is quietly becoming where patients form their first impression of a treatment provider.
We're not asking for a year-long retainer or a five-figure leap. We're asking for one quarter. In 90 days we'll rebuild Luna's technical and semantic foundation, clean up the damage from prior link-building, engineer your best content to be cited by AI, and show you a measurable shift on the metrics that matter. Then you decide what's next — with proof, not promises.
Ranking #1 means less every quarter when an AI Overview answers the patient's question before they ever scroll to a blue link — especially for the behavioral-health and addiction queries Luna already wins. Owning structured data, entity clarity, and answer-ready content is how you stay visible when the interface changes. We optimize for both worlds at once.
An honest read of the starting line. There's real equity here to build on — and a few problems that are quietly capping growth.
Traffic, keyword count, and traffic value all declined last period. The site is coasting on a handful of strong informational pages while losing ground elsewhere — a classic sign the current approach has plateaued.
The profile is laced with spam-network links (e.g. seorankflow.shop, rankxlinks.shop, siteprice.org) consistent with prior aggressive link-building. For a Your-Money-Your-Life health site, that's a liability we should disavow and clean early.
Luna Integrative Care competes for attention and links with a separate, higher-authority domain (lunarecovery.com, DR 78). Without deliberate entity disambiguation, search and AI engines blur the two — and the stronger domain wins by default.
Pages like "can you sweat out alcohol" (#1, 1,300 vol), "narco pill" (#1), and "norco vs oxycodone" prove Luna can win informational, intent-rich health queries. These are exactly the questions AI engines are answering now — they just need to be engineered to be the cited source.
Clinician bio pages (Robert Park, Kathleen Park, and team) already rank and signal expertise. That's the raw material for the author-entity and credibility layer that both Google and AI models reward in healthcare.
Most agencies still optimize for one. The compounding wins of the next few years come from treating them as a single system, anchored by structured data that makes Luna legible to every engine.
Not a generic checklist. Every move below is tied to something we actually measured — Ahrefs Site Explorer plus a live technical crawl of lunaintegrativecare.com on June 23, 2026.
The single highest-leverage fix. Search engines and AI models currently can't tell who Luna is, because the site tells them two different things.
sameAs to GBP, socials and NPI; unify naming + NAP across all 38 bios and money pages; resolve the 2015/2016 conflict; file disambiguation signals so engines stop merging Luna Integrative Care with Luna Recovery.Luna already has the assets to win AI citations. They're just invisible to machines.
Clean up the liability from prior link-building, then earn the authority that moves DR.
Three phases, each ending in something you can see. No black boxes.
Foundation & Forensics
Build & Answer
Amplify & Prove
The targets we'll hold ourselves to over the 90 days. Ranges reflect tier of engagement and are reassessed after the Phase-1 audit.
Every tier is a true proof of concept: month-to-month, no long-term lock-in. Same north star — how far and how fast differs.
All tiers are month-to-month for the 90-day proof of concept — cancel anytime with 14 days' notice. Pricing excludes third-party media/ad spend. Local-server hardware on Tier 3 is procured at cost and itemized separately; we manage setup and operation. A formal SOW follows tier selection.
| Capability | Foundation | Growth | Authority |
|---|---|---|---|
| Technical & semantic audit | ✓ | ✓ | ✓ |
| Toxic backlink disavow | ✓ | ✓ | ✓ |
| Core schema markup | ✓ | ✓ | ✓ |
| Google Business Profile + local | ✓ | ✓ | ✓ |
| Brand disambiguation | ✓ | ✓ | ✓ |
| AEO / GEO program | — | ✓ | ✓ |
| Answer-optimized content | — | 4 / mo | Weekly |
| Sitewide entity optimization | — | ✓ | ✓ |
| AI-visibility tracking | — | ✓ | ✓ |
| Editorial link-earning | — | ✓ | ✓ |
| Agent-driven cadence (local server) | — | — | ✓ |
| Automated schema maintenance | — | — | ✓ |
| Conversion / intake attribution | — | — | ✓ |
| Reporting cadence | Monthly | Bi-weekly | Weekly |
AEO and structured data aren't add-ons for us — they're the core competency. We build for how patients actually discover care in 2026.
Behavioral-health content is Your-Money-Your-Life territory. We work to E-E-A-T standards, never with spam tactics that put your trust at risk.
Our agent-driven cadence scales output without sacrificing clinical accuracy — every piece is reviewed before it represents Luna.
Month-to-month for the full 90 days. We'd rather earn the next quarter with results than trap it in a contract.
Pick a tier, and we'll have a signed SOW and a Phase-1 kickoff scheduled within the week. The trend line won't reverse itself.
Approve a tier & start the clock →